Short Form Commercials:
Our Short Form team is experienced both in direct response and brand advertising using 30, 60 and 120 second spots. We look at Nielsen ratings, past history, viewer demographics and network pricing to build the optimal campaign. We combine our strong network relationships with dynamic media buying strategies to place your short form creative in the networks and time slots we believe will yield the best results. We monitor the results daily and make buying adjustments as warranted to enhance the bottom line. Our clients range from traditional brand advertisers to pure direct marketers, but they all share one goal: maximizing the effectiveness of their media budgets by enhancing the bottom line and the brand identity.

Competitive Edge provides a wide range of services from creating the commercial to media placement, reporting and much more. A few of the TV spot campaigns we have worked on appear below as samples.