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FOR IMMEDIATE RELEASE

ZEROWATER PITCHER/FILTER CAMPAIGN EXPANDS

August 10, 2009 (Bensalem, PA) Zerowater Technologies, Inc., makers of the ZeroWater Pitcher/Filter that produces the only filtered water that meets the FDA definition for purified bottled water, launched a multi million dollar national TV advertising campaign to support product sales at retail. Set to run throughout the remainder of 2009, the brand campaign focuses on three things: (a) Great Tasting Water; (b) Reduced land fill waste by avoiding plastic bottles; and (c) Cost Savings. The campaign will air on several major networks, including Fox News, CNN, CNBC, etc. and during several popular TV shows, such as the Today Show on NBC and Judge Judy on CBS.

 

Convergence, which is powered by Competitive Edge Media, is managing the TV campaign planning and placement. Competitive Edge is based in San Luis Obispo, CA. Company President Mark Jones said, “Zerowater delivers great tasting water at a low cost that meets the FDA definition of purified water. None of their competitors can do that and the fact that consumers are not filling up landfills with empty plastic bottles is a huge plus. They are great to work with and we look forward to a long relationship with this great company”..

 

Zerowater also sells a larger J-20 bottle and replacement filters for all products. Retailers that currently carry the Zerowater products include Target, WalMart, Home Depot, Walgreen’s and Bed Bath & Beyond, as well as online retailers like Amazon and at their own website (www.zerowater.com).

                     
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